PHP Backend Development

Expert

25 years of PHP development from legacy C integrations to modern scalable architectures, specialising in high-traffic systems, API design, and performance optimisation.

25 years experienceBackend Development

Tools & Technologies

PHPMySQLApacheLinuxjQueryAJAXREST APIsSMTP Integration

Evidence & Examples

  • Built custom email delivery system handling 50K+ emails/hour
  • Wireless Social platform serving thousands of venues

Overview

From junior developer writing C programs in 2000 to lead developer and architect, I've built PHP systems that scale from small businesses to enterprise deployments across hospitality, retail, and sports sectors.

Technical Depth

  • Legacy to modern: Migrated C-based systems to PHP, maintained hybrid stacks, and evolved to modern PHP best practices
  • Performance: Built systems handling 50,000+ emails per hour with intelligent throttling and retry logic
  • Integration: Direct SMTP server communication, social media API integration, and third-party service orchestration
  • Scalability: Architected solutions that scale from single restaurants to multi-venue stadium deployments

Development Philosophy

I write pragmatic, maintainable code that solves real business problems. No over-engineering—just clean, well-tested solutions that perform under load and are easy for teams to extend.

Notable Projects

  • Custom email delivery engine with dynamic send-time optimisation based on user engagement patterns
  • Multi-tenant SaaS platform (Wireless Social) serving hospitality, leisure, and sports industries
  • High-availability systems with zero downtime over multi-year production runs

Interested in working together?

I'm available for fractional CTO and technical advisory engagements.

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